"All for one, one for all, Everton's the team that plays beautiful football"
In an interview with Ronald Koeman in November 2016 on the BBC, Gary Lineker asked Koeman to describe the “project” as it was fondly referred to in those days. His answer was very clear. Year 1 (2016/17) “still best of the rest, possibly qualify for Europe” Year 2 (2017/18) “to improve” and finally in […]
When I have put the case for a higher capacity stadium one of the first objections put forward are on the grounds that “thousands of empty seats will destroy atmosphere”. Firstly I hope to demonstrate that there would not be “thousands of empty seats” but I also think there’s a more interesting point to make: […]
This evening Everton Football Club made a major announcement in regards to the proposed capacity of the new Bramley-Moore stadium: Everton Football Club has announced it is proposing a capacity of 52,000 for its new stadium, with the potential for this to rise to 62,000 in the future. The proposed capacity and design of the new stadium […]
Here and on EvertonBusinessMatters we have discussed many times the various funding possibilities for the new Bramley Moore Stadium. I thought it useful therefore to update previous articles, based on the most recent information and current situation. It is widely accepted (and first reported here) that an iconic stadium designed by Dan Meis is […]
Whilst attention understandably has switched to the final games of the most disappointing season imaginable and particularly the leaving date of the soon to be departed Allardyce and CEO Robert Elstone, it’s probable matters are coming to a head in the boardroom regarding the final budgets, design and capacity of Bramley -Moore. It’s a well-worn […]
The great Bramley-Moore capacity debate rumbles on with seemingly contradictory comments in recent weeks, vacillating from greater ambition as stated at the beginning of the year to a more cautious approach last week “future-proofing” not growth. This was topped yesterday by the club’s official statement regarding 99% of respondents wished to have a stadium with […]
On 16th March, Robert Elstone attended the Downtown in Liverpool business breakfast, “The Everton Stadium and associated regeneration”. During the course of his comments he discussed the business case for capacity, executive/premium seating and the overall costs of the project. His view was that the business model was “tight”. The context being how much incremental […]
This morning saw the greatly anticipated business meeting “Everton Football Stadium and Associated Regeneration” hosted by “Downtown in Business” featuring Everton’s current CEO, Robert Elstone and Liverpool City Council Mayor, Joe Anderson. The meeting was split into two parts, Robert Elstone speaking first followed by Joe Anderson. I don’t intend going through the meeting […]
For my final piece (you’ll be glad to hear) on Bramley-Moore I’d like to focus on the branding and marketing of the stadium, and indeed the club and why we need to adhere to the highest standards and expectations. As I’ve tried to demonstrate in the previous two articles this is a time to be […]