Frustration and Fear

The silence emanating from the Everton hierarchy is overwhelming. Our 94.1% owner Farhad Moshiri, our Chair William Kenwright are both as silent as church mice on what’s going on with our club. 

Our current status

In the last three weeks we’ve had the resignation of three directors – the 48 hours update saga, MSP’s notification to the US SEC of raising $165 million specifically for investment into Everton, the appointment of new directors (subject to PL approval) including Farhad Moshiri himself and the appointment of a 73 year old non executive director with no public history of involvement in football and besides an almost dormant consulting company, has held no directorships since 2013 in the UK (source Companies House). 

We’ve had the (temporary) retention of the Chairman who according to Farhad Moshiri has the “knowledge and vast experience (which) will be crucial for us as we look to reset, deliver on external investment and position Everton for a successful future.” This, the same Chair who has overseen our longest trophy drought, has chaired the club through  five successive years of losses, seen ten managers (permanent and interim), three directors of football come and go in 7 years,  overseen appalling player recruitment, contract negotiation and has been unable to provide proper governance, custodianship and leadership since the ill fated day Moshiri arrived in February 2016. 

We have an extremely weak squad, further weakened by players leaving at the end of their contracts. The squad currently consists of 24 players including (with all due respect to them) a 39 year old reserve goalkeeper in Lonergan, Gomes, Dele Alli, Gbamin and Neal Maupay.

But what about the stadium? I hear those with a more supportive attitude to the owner and Chair shout. Yes, the stadium that is not fully funded. The stadium which using Moshiri’s estimates of the club’s contributions to date and the likely final costs is short of perhaps as much as £360 million of funding. The stadium that required the club to seek emergency funding from Andy Bell and I believe, MSP.  The club that is in such desperate circumstances it borrows money at 12% p.a. from an anonymous offshore lender. 

Relationships with the most important stakeholders – the fans? Since the events of mid January, the insinuation, the allegations that Everton fans represent such a threat to directors that they could not (and still cannot) attend games at Goodison Park, the alleged “headlock” incident, the Chairman’s comments in the annual report and accounts, his ill conceived and badly timed letter on the eve of a vital relegation battle, the failure to acknowledge the role that fans played in maintaining our Premier League status (thankfully acknowledged fully by Sean Dyche and many of the players). The demonisation of the greatest asset the club still holds – the one asset that can’t be sold or stripped.

If this seems an untypically emotive rant about the people running the club and a list of our unresolved issues, let me explain. It’s written out of frustration and fear.

Frustration

The frustration is obvious – many of the issues highlighted above have been known for years, hidden and unreported in the main until recent times when more of the professional media plus many fan channels, have highlighted the performance and governance issues around the club.  Yet despite that we have an owner and Chair who clearly believe they are adequately skilled, motivated and sufficiently credible to steer the club not only to calmer waters but to better times ahead – possibly even the foothills of the elusive “good times”.

Fear

This is where the fear steps in . I’ve quoted Warren Buffet several times over the years regarding his view that the biggest risk in business is having people running companies who “don’t know what they are doing”

Risk comes from not knowing what you’re doing.” – Warren Buffet

If the owner and Chair refuse to respond to such concerns, refuse to acknowledge their role in our accumulated difficulties, refuse to acknowledge the risks attached to their approach to running Everton football club, what can we as fans do?

Fan campaigning

The lessons of the last few years of campaigning is that unity is required among the fan base. A unity driven by concern for our current circumstances and the need for alternative solutions and individuals executing those solutions. The need for someone, or a group of people to take responsibility, formulate a plan, communicate it, be brutally honest with the fan base and other stakeholders. This has to be our message. The current majority owner, the Chairman and perhaps some of the executives can have no role in the recovery of the club should such a recovery occur.

It’s time for that message to be delivered again, time before the season starts in five weeks time.

Just as with the fabled “strategic football review” when the people responsible for overseeing the condition of the club reported to themselves on what they believed to be the solutions to the problems they created, there’s a danger, a likelihood even, of the same happening in relation to the business itself, particularly the issues surrounding funding and the implications for Thelwell and Dyche as we enter what is likely to be our third successive fight against relegation.

So if the incumbents and the hastily put together “interim board” are not to be entrusted with the recovery, and certainly the short term needs on the footballing side who is?

Who leads us to recovery?

We need clarity on the status of the interminable discussions/negotiations with MSP. We know from the papers presented to and published by the SEC that MSP has raised $165 million to form a limited partnership with the intention of investing in Everton football club. Perhaps the general partners, Jahm Najafi and Jeff Mourad could signal a break from the past behavior of Everton owners and communicate openly with Evertonians as to their intent, ambition and timings? What benefit will their funding bring to the club and most importantly how does their involvement in Everton change the way the club is run and governed? What will be different about an Everton with MSP formally engaged and committed compared to what we have now?

Similarly what is the role of individuals, successful local business people, mentioned in the press, indeed one at least, significantly financially committed (Andy Bell). Whilst it is not perhaps for those as individuals to speak out, where is the explanation from the club as to the charge Blythe Capital currently hold. From MSP, what role do they see from Andy Bell and George Downing? Do they see roles for other prominent executives or directors?

I wrote last week we need a New Everton. We don’t need it in three months time, we need it now. We need to rid ourselves of the people responsible for the  circumstances we find ourselves in. At least rid them of the responsibility in providing solutions. No one has any faith in their ability to do so as surely they would have provided them before now if they were able or willing.

Whoever the saviours, the deliverers of the New Everton are, they have to start the task immediately. We cannot afford another day’s delay or obfuscation. That has to be the message to the current incumbents, new investors and those charged with the task of recovery.

 

11 replies »

  1. I couldn’t have put it better myself. We are in a real mess and would not be surprised if we never get out of the bottom three this season.

  2. You must get tired of leading the challenge to hold our current custodians to account but always take comfort from the fact that you are not only right to do so but your contribution of business expertise, considerable time and great clarity in making such challenges is welcomed and applauded by a growing majority of Everton fans 👏👏👏

    • Thanks Jeff for your kind words. Like many other blues we are more tired of the club’s performance and attitude than we are of protesting, commentating and writing. We the fans are the constant, the ones who will never give up 👍

  3. Another great Warren Buffett quote – “only when the tide goes out do you discover who’s been swimming naked”.
    Well the tide went out a while ago and we saw the unsightly behinds of a Board and management who had been comfortably swimming in a sea of self congratulation – community work, new stadium, image and self promotion.
    Unless a new investor takes this club by the scruff of the neck quickly we are doomed……
    Time is running out
    Rod

  4. Hello Paul. It is heartening to see a well researched, informed and passionate analysis of the difficulties facing Everton, especially one looking beyond he shiny baubles to the heart of the matter. You correctly pinpoint the problem as being the inept ownership (in my mind, Moshiri, not Kenwright, ineffectual though he may be), rather than the unfortunate managers, set up to deflect attention from the real malaise.

    That said, I am not optimistic that fan action will meaningfully change the trajectory. The best we can do is breathe fight into the players who are (usually)trying their somewhat limited best. We live in a capitalist economy, and the only thing that is going to change Everton’s spiral is money and power. I am must confess to some ambivalence at the end of last season; sad though relegation might have been, it perhaps would have provided the necessary inflection point for Moshiri to fold his hand and move it on to someone else. But we fight to live another day, and so the cycle will continue.

    Money and power: without one of both, all we can do is howl at the moon. It is possible to organize for either or both, but the days of revolution seem long past in England.

  5. Hello Paul. It is heartening to see a well researched, informed and passionate analysis of the difficulties facing Everton, especially one looking beyond he shiny baubles to the heart of the matter. You correctly pinpoint the problem as being the inept ownership (in my mind, Moshiri, not Kenwright, ineffectual though he may be), rather than the unfortunate managers, set up to deflect attention from the real malaise.

    That said, I am not optimistic that fan action will meaningfully change the trajectory. The best we can do is breathe fight into the players who are (usually)trying their somewhat limited best. We live in a capitalist economy, and the only thing that is going to change Everton’s spiral is money and power. I am must confess to some ambivalence at the end of last season; sad though relegation might have been, it perhaps would have provided the necessary inflection point for Moshiri to fold his hand and move it on to someone else. But we fight to live another day, and so the cycle will continue.

    Money and power: without one of both, all we can do is howl at the moon. It is possible to organize for either or both, but the days of revolution seem long past in England.

  6. Great synopsis Paul, for our benefit at least, you may as well be pissing into the wind where the owners and BOD are concerned I’m afraid.

  7. I’ve commented on this article elsewhere.

    Silence, lack and communication and missing leadership.

    Everything is shrouded in secrecy and behind closed doors. I don’t expect to be told everything that goes on behind the corridors of power, but some occasional updates and communication is all we ask for. Our communication plan (loose use of the term) is disfunctional at best. Non-existent is probably a better description.

    We’ve had sacrificial lamb after sacrificial lamb in terms of managers. Get rid to appease the natives and keep them at bay; deflect attention. I stopped blaming managers a long time ago. The change needed to happen at the top as soon as Moshiri came in.

    Okay, change has happened, but once more, three sacrificial lambs were put to the sword and rightfully so. They hadn’t performed.

    However, it still smacks of self-preservation. “They wanted to board to go; there you go”. But one still remains. The one that has disconnected himself with the supporters beyond repair.

    The support base chastised and alienated. How dare a failing regime point the finger at the one shining light that has persevered with the club no matter what.

    There is not a lot of room to go now. The rats are cornered.

    Moshiri has been naive. But he has also been manipulated by the person who has been the one consistent and influential presence at board level since 1989. The Hans Christian Anderson tale of the Emperor’s New Clothes springs to mind.

    I might be in the minority here, but I wouldn’t begrudge Moshiri staying for the Stadium completion to get a return on his reckless investment.

    But don’t persevere with your Chairman. Time to go. Time for complete change. And it needs to happen before the start of the coming season.

    We have pre-season and a season to get ready for. The supporters will be there. In person or around the globe.

    Those two probably won’t be, but it will be interesting to see if the new board members are present. I just hope they are prepared for a very vocal and very hurting support base if the current Chairman is still in place. Those who walk the streets around Goodison and attend the away matches will know that. Until he goes, it can and probably will get toxic very early doors if there are a few bad results.

    The tide has turned now. We no longer look to the dugout. We look to those vacant seats in the Main Stand.

    Abandoned by the supposed Leadership. To coin a military phrase, players, manager and supporters left to the forlorn hope. We came through and will do again.

  8. This was a good read.
    This is what I love in your post
    This article highlights some of the ongoing issues facing Everton Football Club. It’s important for fans to voice their concerns and seek clarity on the future direction of the club. Hopefully, positive changes and solutions can be found to address these challenges.
    Ely

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