“Clear the deadwood” A charge that’s been made by many members of the press and even more Evertonians since Marcel Brands arrived from PSV Eindhoven in May 2018. It is the apparently […]
January (or June) Sales?
How will Ancelotti take us forward? Profit & sustainability explained – what it means for transfer budgets
The arrival of Carlo Ancelotti at Everton has been accompanied by almost universal speculation that he has been provided with guarantees of a big transfer pot in which to shape his future […]
Critical times
As I write this, it is already the second week in November and a time that was supposed to offer so much has without doubt, significant questions requiring answers in the near […]
Everton & Fanatics
In the most recent Everton Business Matters podcast, John and I had a reasonably heated discussion over outsourcing particularly in relation to our merchandising capabilities and our ability to grow our retailing […]
Thoughts on Bramley-Moore & the current financial conditions at Everton
Football has become a game of absolutes – almost everything related to football is either appallingly bad or amazingly good. Depending on which team you support, the result, how we played, who […]
The more things change, the more they stay the same…..
Much has been spoken about Everton’s approach to this transfer window, the first full summer window for which Brands & Silva will have had the opportunity to plan well in advance. Whatever […]
Club or corporation?
If you know your history…… So much of Everton’s media is caught up in our past. Not only media, not only fan generated content, but the ethos of the club and the […]
More fan engagement required above & beyond stage 2 of the public consultation
Stage 2 of public consultation re Bramley Moore and Goodison Legacy Project On 9th May, Everton Football Club announced plans for the second stage of the public consultation regarding the Bramley Moore […]
The Bramley-Moore business model will stretch “affordable” ticketing policies
“Our most expensive adult Season Ticket is £565 in the Sir Philip Carter Park Stand, less than £30 per game. In real terms, when you allow for the impact of inflation, our […]
Everton extend their existing relationship with Fanatics
Our long relationship with Fanatics (previously Kitbag) goes back 10 years, with our existing contract running out in May 2019. The original contracts were negotiated at a very different time for […]