If you know your history…… So much of Everton’s media is caught up in our past. Not only media, not only fan generated content, but the ethos of the club and the […]
the esk
More fan engagement required above & beyond stage 2 of the public consultation

Stage 2 of public consultation re Bramley Moore and Goodison Legacy Project On 9th May, Everton Football Club announced plans for the second stage of the public consultation regarding the Bramley Moore […]
Bramley-Moore – latest consultation plans
Everton Football Club’s plans for a new stadium at Bramley-Moore Dock and a community-led legacy project at Goodison Park will take a major step forward with the launch of a second wide […]
Talking the Blues – Episode 5

Andy, George and Paul settle down to talk about the Palace game, some thoughts on the season, DCL, Digne and a very interesting reflection by Andy on the very sad loss of […]
Talking the Blues podcast – episode 4

After the woes of the Fulham game, Andy, George Costigan and Paul are back to celebrate the finest performance at Goodison in many a year with the 4-0 thrashing of Manchester United. […]
The Impossible Dream

The Impossible Dream So sang Frank Sinatra. There are times when supporting Everton, being interested in their business approach and questioning how on earth we will compete on the pitch, […]
3 years into the Moshiri era, belatedly, it’s time to act…

In an interview with Ronald Koeman in November 2016 on the BBC, Gary Lineker asked Koeman to describe the “project” as it was fondly referred to in those days. His answer […]
The Bramley-Moore business model will stretch “affordable” ticketing policies

“Our most expensive adult Season Ticket is £565 in the Sir Philip Carter Park Stand, less than £30 per game. In real terms, when you allow for the impact of inflation, our […]
Everton extend their existing relationship with Fanatics

Our long relationship with Fanatics (previously Kitbag) goes back 10 years, with our existing contract running out in May 2019. The original contracts were negotiated at a very different time for […]
Bramley-Moore formal consultation results published – very positive, time now to discuss sensitive fan issues

Everton Football Club released the press release below this afternoon, summarising the findings of the “People’s Project” consultation, late last year. Unsurprisingly but nevertheless pleasingly, the consultation finds the vast majority in […]
Diversification and our future growth strategy

Way back in 1992, the Premier League was created and built on the back of Sky’s desire to use football as their unique selling proposition as Sky strove to build a subscription-based […]
Everton’s January transfer window driven by regulations or pure financial sense?

There has been much talk in the media both locally and nationally regarding Everton’s ability or willingness to acquire new players during this January window. Brands commented at the Annual General […]
Bramley-Moore demand and how to grow it further

When I have put the case for a higher capacity stadium one of the first objections put forward are on the grounds that “thousands of empty seats will destroy atmosphere”. Firstly I […]
Analysis of the proposed 52,000 capacity for Bramley-Moore, including season ticket pricing

On the 20th December 2018, Everton put forward a proposal (not decision) subject to further consultation and planning approval to design and build Bramley-Moore with an initial capacity of 52,000. I’ve plenty […]
Further consultation required on the initial Everton proposal regarding Bramley-Moore capacity

This evening Everton Football Club made a major announcement in regards to the proposed capacity of the new Bramley-Moore stadium: Everton Football Club has announced it is proposing a capacity of 52,000 […]
Everton Business Matters exclusive interview with Sasha Ryazantsev

Following the release of Everton’s 2017/18 Report & Accounts which is analysed in depth here, our podcast Everton Business Matters, produced by The Blue Room, was given exclusive access to Sasha Ryazantsev, Everton’s […]
Investment in squad & exceptional expenses return Everton FC to losses – Report & Analysis of 2017/18 Accounts

“It’s the most wonderful time of the year”…. Genuinely, I feel Christmas is upon us when the Everton Annual Report & Accounts slip into the inbox – time for mince pies and […]
Where is the growth coming from?

Where is the growth coming from? Revenue growth is so important to any business regardless of whether they’re at the top of their particular industry or market, or as I […]